揭开医疗保健创新支出的面纱:Healthtech创始人需要关注的领域-动脉网 (2024)

Patient outcomes have always been the North star for U.S. healthcare systems. However, spending surged to $1.356 trillion in 2022, and the industry is still grappling with the financial aftershocks of 2020-2022, including labor shortages and high turnover. There is an urgent need for health systems to develop efficient strategies that balance improved patient outcomes with financial health..

患者结果一直是美国医疗保健系统的北极星。然而,2022年的支出飙升至1.356万亿美元,该行业仍在应对2020-2022年的金融余震,包括劳动力短缺和高营业额。卫生系统迫切需要制定有效的战略,在改善患者预后与财务健康之间取得平衡。。

We believe that there are three opportunity areas where hospitals can achieve this balance through innovation: staff management, operational efficiency, and increased access to care. Healthtech startups that focus on these areas are poised to engage more effectively with potential customers and drive transformative changes in healthcare delivery..

我们认为,医院可以通过创新实现三个机会领域的平衡:员工管理,运营效率和增加获得护理的机会。专注于这些领域的Healthtech初创公司准备更有效地与潜在客户接触,并推动医疗保健服务的变革。。

Staff management

员工管理

Payers

付款人

Shifting the Payer Landscape with Health Tech

利用卫生技术改变付款人的格局

A new eBook from HLTH and MedCity News captures how health insurers and their partners are using health tech to improve the patient experience.

HLTH和MedCity News的一本新电子书讲述了健康保险公司及其合作伙伴如何使用健康技术来改善患者体验。

By Stephanie Baum

作者:StephanieBaum

Effective staff management is crucial, particularly in the wake of the Covid-19 pandemic when 100,000 nurses exited the workforce and exacerbated existing staffing shortages. This crisis has led to emergency room delays and prolonged hospital stays, directly influencing patient outcomes and financial stability.

。这场危机导致急诊室延误和住院时间延长,直接影响患者的预后和财务稳定。

In an attempt to alleviate these pressures, healthcare systems are looking at various approaches to resource management..

为了缓解这些压力,医疗保健系统正在研究各种资源管理方法。。

A prevalent human capital solution is nurse marketplaces, which offer hospitals the ability to adapt quickly to varying staffing needs by hiring nurses on a temporary basis without the long-term commitment or the costs associated with traditional hiring processes. The Series B startup Incredible Health’s distributive approach to the problem attracted $80M in venture funding from Andreessen, Base10 Partners, and Obvious Ventures to name a few..

一种流行的人力资本解决方案是护士市场,它使医院能够通过临时雇用护士来快速适应不同的人员需求,而无需长期承诺或与传统招聘流程相关的成本。B系列创业公司难以置信健康(Included Health)针对这一问题的分销方式吸引了安德森(Andreessen)、Base10合作伙伴(Base10 Partners)和一些显而易见的风险投资公司8000万美元的风险投资。。

Investments in staff development to improve retention rates are also gaining momentum. Initiatives like HCA Healthcare’s $135 million investment in clinical education programs aim to advance nursing care for patients.

投资于员工发展以提高留任率的势头也在增强。HCA Healthcare在临床教育项目上投资1.35亿美元等举措旨在推进患者护理。

There are also investments being made in solutions that offload some of the manual, tedious work for nurses, reducing time spent on non-patient-facing activities and enhancing overall care. One successful initiative is Mayo Clinic’s computerization and geo-tagging of hospital carts. They use this to precisely track the location and amount of medical supplies in real time and alert hospital staff when adjustments or refills are needed..

在解决方案方面也进行了投资,这些解决方案减轻了护士的一些手动繁琐工作,减少了花费在非面向患者的活动上的时间,并增强了整体护理。梅奥诊所的一项成功举措是对医院推车进行计算机化和地理标记。他们使用它实时精确跟踪医疗用品的位置和数量,并在需要调整或重新填充时提醒医院工作人员。。

Unlocking Transparency in PBM Pricing

解锁PBM定价的透明度

The TSX Venture Exchange has a strong history of helping early-stage health and life sciences companies raise patient capital for research and development.

TSX风险交易所在帮助早期健康和生命科学公司为研究和开发筹集患者资金方面有着悠久的历史。

Operational efficiency

运营效率

Very much related to the above, operational efficiency in hospitals is another area that can directly affect financial health and health outcomes. Not only will efficiencies streamline processes but they will also help allocate resources more effectively. Healthtech startups that can build solutions to remove friction for hospital staff and enable them to provide better, faster care are likely to capture hospital venture spend going forward..

与上述非常相关的是,医院的运营效率是另一个可以直接影响财务健康和健康结果的领域。效率不仅可以简化流程,还可以帮助更有效地分配资源。Healthtech初创公司可以建立解决方案来消除医院员工的摩擦,并使他们能够提供更好,更快的护理,这可能会吸引医院未来的风险支出。。

AI can play a vital role here, enabling faster, more accurate patient care and quicker, more informed decision making. Today, the larger health systems are leveraging their vast data pools to train AI models, automating routine tasks and enhancing diagnostic processes across various specialties.

人工智能可以在这里发挥至关重要的作用,实现更快,更准确的患者护理和更快,更明智的决策。今天,较大的卫生系统正在利用其庞大的数据池来训练人工智能模型,自动化常规任务并增强各种专业的诊断过程。

One area that is top of mind for hospitals is how to reduce the length of the patient’s stay. The Kansas City VA Medical Center has implemented a system that predicts the likelihood of a hospitalized patient needing to be moved to a more intensive care level within 24 hours.

医院首要考虑的一个领域是如何缩短患者的住院时间。堪萨斯城弗吉尼亚州医疗中心已经实施了一个系统,该系统可以预测住院患者需要在24小时内转移到重症监护病房的可能性。

Another area that is of high interest to hospitals is digital platforms that can streamline communication, improve coordination of care, and enable staff to respond efficiently to patient needs. Cone Health is working with tech startup Rad AI Continuity to automate patient follow-up on significant incidental findings in radiology reports, ensuring they are communicated, scheduled, and completed.

医院感兴趣的另一个领域是数字平台,它可以简化沟通,改善护理协调,并使工作人员能够有效地响应患者的需求。Cone Health正在与科技初创公司Rad AI Continuity合作,对放射学报告中的重大偶然发现进行自动化患者随访,确保这些发现得到沟通、安排和完成。

Not only will something like this produce better patient outcomes, but it will also increase margins for health systems..

这样的事情不仅会产生更好的患者结果,而且还会增加卫生系统的利润率。。

Access to healthcare

获得医疗保健

Improving access to healthcare is a key focus for modern healthcare systems. It aims to close the gap between available medical services and the needs of patients, particularly those in underserved or remote areas. By removing the necessity to travel for care, more individuals can receive timely medical attention, resulting in less emergency department visits.

改善获得医疗保健的机会是现代医疗保健系统的一个关键重点。它旨在缩小现有医疗服务与患者需求之间的差距,特别是那些服务不足或偏远地区的患者。通过消除旅行护理的必要性,更多的人可以得到及时的医疗照顾,从而减少急诊科的就诊次数。

Enhanced access also enables hospitals to capture dollars outside of their facilities..

增强的访问还使医院能够在其设施之外获取资金。。

Many hospitals have integrated telehealth and virtual care solutions directly into their services, often through partnerships with technology providers or by developing their own platforms. For example, KeyCare, a series A startup backed by 8VC, LRVHealth, and others, leverages Epic Systems’ technology to expand virtual care for health systems, enhancing integration and patient experience by partnering with virtual providers and supporting a wide range of care options..

许多医院通常通过与技术提供商合作或开发自己的平台,将远程保健和虚拟护理解决方案直接整合到其服务中。例如,由8VC、LRVHealth和其他公司支持的a系列初创公司KeyCare利用Epic Systems的技术扩展医疗系统的虚拟护理,通过与虚拟提供商合作并支持广泛的护理选项来增强集成和患者体验。。

Virtual care can also help combat the challenge of the value-based care model whereby hospitals get paid for patient outcomes. Since patient outcomes are in many cases not solely impacted by physicians’ direct care, virtual rehabilitation allows for continuous, consistent management of chronic conditions, and can help put more variables back in the hands of the provider..

虚拟护理还可以帮助应对基于价值的护理模式的挑战,即医院为患者的结果付费。由于患者的预后在许多情况下不仅仅受到医生直接护理的影响,因此虚拟康复可以对慢性病进行持续,一致的管理,并有助于将更多变量放回提供者手中。。

Hybrid models of care are also pivotal, combining in-person and virtual care to optimize treatment efficacy and patient convenience. For example, Cone Health has developed an intelligent patient routing system that recommends virtual doctor visits based on patient age and symptoms, setting up online appointments within 24 hours to expedite care and reserve in-person visits for more critical cases..

混合护理模式也是关键,将亲自护理和虚拟护理相结合,以优化治疗效果和患者便利性。例如,Cone Health公司开发了一个智能患者路径系统,根据患者年龄和症状推荐虚拟医生就诊,在24小时内建立在线预约,以加快护理速度,并为更严重的病例保留亲自就诊。。

Future outlook

未来展望

The healthcare industry is ripe with innovation opportunities, especially for startups building solutions that directly impact the financial health of healthcare providers. Looking forward, healthtech founders should prioritize the following as they build out their products:

医疗保健行业拥有成熟的创新机会,特别是对于初创公司来说,构建直接影响医疗保健提供者财务健康的解决方案。展望未来,healthtech创始人在构建产品时应优先考虑以下事项:

Ensure that whatever they build can integrate with and complement existing workflows and do not add undue administrative burden.

确保他们构建的任何内容都可以与现有工作流集成并补充现有工作流,并且不会增加不必要的管理负担。

Leverage AI to drive efficiencies across diagnostic processes, care modality navigation, and treatment plan matching, thereby alleviating staffing strains, reducing costs, and improving patient outcomes.

利用人工智能提高诊断过程、护理模式导航和治疗计划匹配的效率,从而减轻人员紧张,降低成本,改善患者预后。

Prioritize revenue generating levers such as patient engagement and throughput, promoting higher appointment booking, attendance, and consistency around participation in the care process.

优先考虑产生收入的杠杆,如患者参与度和吞吐量,促进更高的预约,出勤率和参与护理过程的一致性。

Develop patient-centric care models that emphasize accessibility, which may come in the form of remote/ hybrid care, culturally/ racially specific solutions, and improved flow of information.

开发以患者为中心的护理模式,强调可访问性,可能以远程/混合护理,文化/种族特定的解决方案以及改进的信息流的形式出现。

In conclusion, healthtech startups that address these pillars effectively, and enable a balance between financial sustainability and exceptional patient outcomes will become extremely attractive to healthcare systems. Partnerships built based on the above will set the stage for exciting innovation in the field and build a robust foundation for the future of healthcare..

总之,有效解决这些支柱问题,并在财务可持续性和异常患者结果之间取得平衡的healthtech初创公司将对医疗保健系统极具吸引力。在此基础上建立的合作伙伴关系将为该领域的激动人心的创新奠定基础,并为医疗保健的未来奠定坚实的基础。。

Editor’s Note: The author has no financial relationship with any of the companies mentioned.

编者按:作者与上述任何公司都没有财务关系。

Photo: HAKINMHAN, Getty Images.

照片:哈金汉,盖蒂图片社。

Michael Cardamone and Naomi Goez

迈克尔·卡达蒙和内奥米·戈兹

Naomi Goez is a Principal Investor at Forum Ventures who is focused on deal origination, evaluation, and execution. She is a former supply chain operator who began her career in the fashion industry, managing Western Hemisphere production and sustainability initiatives at Centric Brands, and later navigating the fundraising process at a pre-seed stage circular brand.

Naomi Goez是Forum Ventures的主要投资者,专注于交易的发起、评估和执行。她曾是一名供应链运营商,她的职业生涯始于时尚行业,管理西半球中心品牌的生产和可持续发展计划,后来在种子期前的循环品牌中进行筹款过程。

She received her MBA at The Wharton School, while working as an MBA Associate at Alpaca VC, and is passionate about promoting diversity in the ecosystem as well as supporting underrepresented founders and investors alike. .

她在沃顿商学院(Wharton School)获得MBA学位,同时在Alpaca VC担任MBA助理,热衷于促进生态系统的多样性,并支持代表性不足的创始人和投资者。

Michael Cardamone is the CEO and Managing Partner at Forum Ventures. Working with hundreds of founders since Forum’s inception in 2014, he has helped portfolio companies navigate the fundraising process and optimize their position in the market. Michael was one of the first 30 employees at Box in a BD role and then led partnerships at AcademixDirect.

Michael Cardamone是Forum Ventures的首席执行官和管理合伙人。自2014年论坛成立以来,他与数百名创始人合作,帮助投资组合公司引导融资过程,优化其市场地位。迈克尔是Box最早担任BD职位的30名员工之一,然后领导了AcademixDirect的合作伙伴关系。

After 6 years in operating roles, he launched Forum Ventures in San Francisco, a B2B SaaS focused accelerator and fund now with locations in New York City and Toronto. Michael is also an angel investor to over a dozen companies.

在担任运营职务6年后,他在旧金山推出了Forum Ventures,这是一家专注于B2B SaaS的加速器和基金,目前在纽约市和多伦多设有办事处。迈克尔也是十几家公司的天使投资者。

This post appears through theMedCity Influencers program. Anyone can publish their perspective on business and innovation in healthcare on MedCity News through MedCity Influencers.Click here to find out how.

这篇文章通过MedCity影响者计划发布。任何人都可以通过MedCity的影响者在MedCity新闻上发表他们对医疗保健业务和创新的看法。单击此处了解如何操作。

Topics

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healthcare access

医疗保健服务

operational efficiency

运营效率

staffing

人员配备

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揭开医疗保健创新支出的面纱:Healthtech创始人需要关注的领域-动脉网 (2024)
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